Unit II non specific topic (Intercultural Management) Essay

Unit II non specific topic (Intercultural Management) - Essay Example In most cases, the parent company owns majority of stocks in the subsidiary companies (Deresky, 2011). Consequently, the host countries have minimal control over the MNC. Moreover, the host countries have minimal benefits from the corporation’s income. The MNC also reserve key managerial and technical positions to expatriate from their countries. Thus, the MNC are accused of failing to contribute to the development of human recourses in the host countries. In addition, MNCs do not contribute to the development of technologies and production capacity of the host country. The MNCs are mostly concerned with profits and in so doing they neglect their development obligations. MNCs also dominate the manufacturing industry thereby giving unnecessary competition to the local companies. In most case, the companies take advantage of corruption and mismanagements in the host countries to establish their interests. Thus, failure to meet corporate social responsibilities is the main source of complaints against the MNC. Question 2: What processes do MNCs need to establish in order to reduce prosecution risk? Many MNCs have decided to confront concerns about ethical behavior by developing worldwide practices that represent the companys policy. What are four policies used to address this issue? How would you implement these four policies in your business strategy? Multinational companies are faced with prosecution risks arising mismanagement and poor international relations. In order to reduce prosecution risks, MNCs needs to establish various processes. Firstly, MNCs need to ensure high level of integrity and accountability (Thomas, 2008). This will enable the corporations to avoid being drawn into unnecessary corruptions and scandals. However, some prosecutions are driven by business interests and, therefore the MNCs have minimal control over such occurrences. International business ethics are business

Social Media and the Importance of Good Media Relations Essay

Social Media and the Importance of Good Media Relations - Essay Example This paper approves that the information can be uploaded in the form of articles, bookmarked links, photos, videos or music. The connections made over the social networking sites are interlinked to one another and extend to the greater circle of connections. Due to this, the relations maintained in the social media tools should be carefully moderated. The effects of mass media can be felt on the political processes existing â€Å"in the contemporary advanced democracies†. The news generated by the media and reported on the social media tools are capable enough to create consciousness in the political sphere. For larger institutions, their operations overseas are powerful enough to have a say in the political scenario prevailing worldwide. The lifestyle of the people is also influenced by the social dictums that are reflected in the social media. The political feelings of the people are modified to a great extent through the images reported by the media. This essay makes a conclusion that the term social media has arrived from the concept of â€Å"aggregation of individuals into groups†. The connection between the different users leads to sharing of values along with the ideas and information. This makes the companies to think in more serious terms about the utilization of social media in their business processes. The companies sometimes dismiss the smaller social networking sites in favor of the bigger ones. But these sites in most cases create â€Å"greater amount of noise†. Hence from the above discussion one would agree with Parker’s statement: â€Å"In a social media driven world, the fundamentals of good media relations practice – relevance, authority, engagement and relationship – are more important than ever†.... The various social media platforms are reachable from any place and any time by anyone through the access of internet via a smart phone or a computer. The implications of such a vast reach of social media are reflected on the domains of â€Å"public relations and communications† (CIPR, n. d.). Journalists use social media for collection of news. These social media are a big ‘source’ of news. Thus on the other side of the coin, social media plays a big role in the process of determination of business performance as well as its promotion such as brand recognition. It creates an authority upon the performance of the businesses as is indicated by Parker. Campaigning and advertisement are done on a large scale over the official websites of the different organizations. It helps the company to reach out to a greater number of people and also make an account of the reviews of the existing customers as well as the responses of the potential customers. The organizations nee d to â€Å"deal with the media† (Giancontieri, 2008, p. 1) and make interactions with the reporters in their own interest in order to promote their business. Establishment and maintenance of â€Å"mutual lines of communication, understanding, acceptance and cooperation between an organization and its publics† (Tench & Yeomans, 2006, p. 4) is achieved through a very good public relations management strategy. Public relations are a feature of management function in an organization that entails the social media to a large extent. The foundation of public relations as a profession was on the usage of â€Å"mass media and media relations† (Duhe, 2007, p. 99). In the wake of the twentieth century the communication environment was dominated by â€Å"a limited number of mass media with